SEO (Search Engine Optimisation) for Business

What does the SEO online course cover?

Right now, potential customers will be searching for your products and services ‐ and if they don’t find their way to your site, you could be deferring them to a competitor. Imagine if your website could rank above your competitors’, using the kind of search terms that turn your visitor traffic into revenue. When it’s done well, search engine marketing can give search engines exactly what they need to put your website in a prime position on Search Engine Results Pages. 

The key is understanding what search engines need ‐ and since 90% of all searches in the UK are via Google, this pretty much means understanding Google. This course will explain the proven techniques that will help you reach and maintain the number one results spot.

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E-Learning Course Modules

Module Number Module Name Pass % Required
1 Introduction to SEO Pass percentage required:70
2 Link Building Pass percentage required:70
3 On-Site SEO Pass percentage required:70
4 Social Media as part of SEO Pass percentage required:70
5 Local Search Pass percentage required:70
6 Pay Per Click (PPC) Pass percentage required:70

Recommended system requirements Operating System: Windows 7+ or Mac OSX (10.8+)
Browser: A modern and up to date web browser
Video: Up to date video drivers
Memory: 1 Gb+ RAM
Additional Software: Flash Player (latest version)
Download Speed: Broadband (3Mb+)